Pay Per Click Management

As part of a well managed and balanced approach to Web Marketing, Pay Per Click can be your most effective form of marketing. Mason Williams Digital are on hand to optimise your keyphrases, keep an eye on your competitors, identify niche markets ripe for exploitation and consistently monitor your campaigns to deliver tangible results.

We make sense of the mass of information available from internet analytics tools and provide clear and concise reports back to you. We provide clear recommendations and information in a format that enables you to make business decisions.

With our Google AdWords qualified team on hand, you get more than just ppc management, you get piece of mind that your account is being managed by professionals. Our Performance-Geared Search Campaigns focus on the following key points:

• Ad Creative Development
• Regional Targeting
• Competitive Intelligence
• A/B Split Multivariate Testing
• Competitor Exclusion Integration
• Click Fraud Monitoring
• Analysis of Keyword Performance
• Match Type Assignment